We are an Event Consulting Agency Integrating B2B Companies to the best of go to Marketing Solutions.
We are extremely passionate about or work and strive to deliver the best in everything we do
With years of experience in ATL and BTL we strive to bring the best of both in any B2B marketing campaigns
For any Manpower driven sampling activity or where you need human force to drive the campaign we have a solution. Activities which need a live feedback from customers are handled under activations. These activities are more direct to customers than through distribution channels. These activities help a Product to get the first hand inputs from customers who use the products helping the product owners to make improvements and increase conversions through engagement
Mall Activities
Instore activities
Roadshows
School and College Programs
Apartment and RWA Activities
Pub Activities
Corporate Promotions
Conference and Seminars are the lifeline of any Corporate who want to make a big impact or announce about their upcoming products. It also helps in updating their channel partners on new training modules. A typical Conference needs the following details taken care
Event Venue availability
Hall capacity
Budgets
Block the date to Hotel
Marketing the Launch to potential client or customers
Branding
Onsite Production
Collateral Production
Pre Event Logistics Management
Onsite and Production Management real time
Post Event Analysis
Closure
OOH (Out of Home or Outdoor Advertising)
Out-of-home advertising reaches people as they are on the go. Due to the fact that more people are spending less time at home, and are less exposed to traditional media, advertisers are looking for innovative ways to reach this audience during their busy, mobile lives. Advertisers use OOH to gain brand awareness that lasts and cut through the clutter and competition that often goes along with traditional media. The stand-along format often gives OOH an edge. Further, OOH can be used to cast a wide net and attract as many consumers as possible.
Airport: Wall dioramas, clocks, posters and kiosks.
College Campus/School: Display racks, bulletin boards, sponsored TV ads and college magazines.
Indoor: Billboards in the restrooms of restaurants, health clubs, arenas, movie theaters and night clubs.
In-Flight: Magazine binders, in-flight movies, seat backs and disposal bags.
In-Store: Shopping carts, store shelves, clocks, checkout coupons.
Shopping Mall: Kiosks and wall displays at shopping malls.
Stadium/Arena/Sports Team: Wall displays, scoreboards and programs.
Truck side/Truck stop: Display panels on sides, rear, front of trucks. Display signage at truck stops and interstate travel centres.
Event Marketing: Special events, promotions and product sampling/demonstrations.
Aerial/Inflatable’s: Balloons, blimps, skywriting and banners.
Bus Shelter: Backlit displays and posters.
Digital Media: Advertising on mobile telephones or wireless PDAs.
Mobile Advertising: Mobile billboards on trucks.
Outdoor: Billboards including posters, bulletins and painted walls.
Sampling/Street Teams: Product sampling at high-traffic venues/locations.
Telephone Kiosk: Printed displays on free-standing public telephone enclosures.
TV Commercials
The main reasons for choosing TV as a medium are shared below. While many are changing the way they perceived TV commercials to online mediums like Youtube, Facebook ads etc but this is one medium you just cannot afford to miss if you want the below
Demographic Targeting
Strongest Impact
Size, Technology, and Quantity
Cost Effective
Compliment Other Media
Print media advertising offers advertisers the opportunity to target different readerships, with advertising costs based on circulation and nature of the readership. Print media advertising is a form of advertising that uses physically printed media, such as magazines, brochures, leaflets and newspapers, to reach consumers, business customers and prospects.
The various medium are
Newspapers
Magazines
Brochure
Leaflets
Direct Mailers
Retailers have huge advantages when it comes to branding. Retail branding requires strategy, which is the tactics a company adopts to arouse consumers' interest in its brand. Competition and changing consumer behaviour have increased the relevance of retail branding tremendously. Such branding aims at enhancing differentiation and customer loyalty. Retail brand management includes all components of the retail marketing mix and develops a strategic understanding of the intended positioning of the retail company
Retail Branding has the following key components
Differentiation
Positioning
Coherence of different marketing components
Personalized Gifting Reinforces Your Brand- If you value your brand, show those who chose to do business with you that your brand stands for relationships, thoughtfulness, and going the extra mile. Many corporate gifting services allow for customisable branding, which means your business logo accompanies the warmth felt by the recipient.
Staying in Touch Keeps the Relationship Open - When your gift arrives, it opens up the lines of contact. The client will most likely reply, providing you the opportunity to discuss ongoing business needs and solutions. Perhaps you sent your client a gift hamper on her birthday, but that hamper will likely sit on her desk for days, keeping you and your business in the front of her mind.
People do business with those they know and like. Sending a thoughtful gift is the perfect way to distinguish your business as a preferred partner.
Mr Rishab Choraria
Founder
Znpac Inc
18/3, 3rd floor , Andree Road ,
Shantinagar 560027
Opp Syndicate Bank
Board Line: +91 -080-41242397
Mob: +91 988 6451 311
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